TodayWednesday, August 12, 2026

Google Cloud And AWS (AMZN, GOOGL, MSFT) Surge While Microsoft Azure Struggles To Keep Pace

Amazon (NASDAQ: AMZN), Microsoft (NASDAQ: MSFT), and Alphabet (NASDAQ: GOOG)(NASDAQ: GOOGL) dominate the cloud computing landscape, but their most recent quarterly results tell very different stories.

All three companies reported results for their latest quarters, and while the market celebrated broadly, a closer look reveals two clear winners and one notable laggard in the group.

Google Cloud led the pack with a striking 82% year-over-year growth rate, driven in large part by surging demand for its custom AI chips, which offer cheaper computing costs compared to GPU-based AI training.

Amazon Web Services grew at a 37% pace, which on the surface appears slowest among the three, but the momentum behind that figure is what makes it compelling.

AWS expanded from a 28% growth rate in the first quarter to 37% in the second quarter, representing significant acceleration for a cloud platform that is already the largest of the three by size.

Microsoft Azure posted 43% growth in its fiscal fourth quarter, up only slightly from the 40% it recorded in the third quarter, which raises questions about the underlying health of its cloud business.

That minimal acceleration is why Microsoft earns the label of loser here, despite its stock rallying strongly after earnings were announced due to the stock being beaten down heading into the report.

Cloud computing is widely viewed as one of the biggest long-term beneficiaries of the AI build-out, as companies build excess computing capacity and rent it to AI clients who pay each time they train models or run queries.

Every major AI player leaning on these cloud platforms means that demand is unlikely to disappear, making market share captured now especially valuable as AI infrastructure matures over the coming years.

The three tech giants are each spending hundreds of billions of dollars on computing capacity in an effort to secure that rental base before the industry consolidates around a handful of dominant providers.

Alphabet and Amazon are positioned as the stronger long-term investments based on their growth trajectories, though Microsoft could rejoin the winners’ circle if Azure’s growth accelerates meaningfully in the next quarter.

Valuation also played a role in how markets reacted post-earnings, with Microsoft appearing undervalued heading into results, which explains much of the enthusiasm that followed its announcement despite the modest cloud growth pickup.

If current patterns persist through the next reporting cycle, Alphabet and Amazon represent the more attractive opportunities for investors focused on cloud computing’s long-term potential.

Raul Martinez

Raul Martinez covers crypto, AI, tech and iGaming news for iBusiness.News. He is especially interested in generative AI, robotics, and blockchain startups.