Rank Group Announces Andrew Peat as Interactive MD

Peat was the commercial director at Dixons Carphone Group and the commercial propositions director at tech startup Ctrlio before entering the casino industry.

Rank Group Announces Andrew Peat as Interactive MD
Rank Group Announces Andrew Peat as Interactive MD

Peat is presently the director of the sportsbook at William Hill. He joined William Hill in 2018 and has held the position of sports betting director ever since.

Peat was the commercial director at Dixons Carphone Group and the commercial propositions director at tech startup Ctrlio before entering the casino industry.

In his new position, Peat will be responsible for developing and implementing Rank's digital strategy for the United Kingdom. He will operate out of Gibraltar.

"The chance to join Rank at such a pivotal time for the digital business was too good an opportunity to turn down,” said Peat.

“The potential to build on the good work of recent years is huge, powered by Rank’s own proprietary technology and a first-class team of engaged colleagues in the Interactive team.”

“My ambition to deliver an exceptional cross-channel experience for Rank customers in both gaming and sports is clearly shared by the team and I am looking forward to getting started.”

Peat will report to Jon Martin, Rank’s incoming chief operating officer.

“Securing an operator of Andrew’s calibre is great news for Rank,” said Martin. “His experience in sports and gaming, along with his track record in delivering cross channel improvements at one of the biggest sportsbook brands in the UK bodes well for the important job he will soon be undertaking in Gibraltar.”

“Rank Interactive has enjoyed significant growth recently and Andrew’s appointment will look to capitalise on the momentum we have in the business. I look forward to welcoming him when he joins us later this year.”

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