You can submit an iGaming or casino press release (PR) to iBusiness.News via [email protected].
iBusiness.News is one of the leading destinations for iGaming industry coverage, reaching operators, affiliates, investors, and executives across regulated markets worldwide. If your company has news worth sharing – such as an announcement, new produce or partnership – submitting a press release through iBusiness.News puts your announcement in front of the right audience at the right time.
iBusiness.News generates over 600,000 monthly pageviews, and a significant portion of our audience consists of iGaming professionals and active players across online casinos and sportsbooks.
Who Can Submit
We accept press releases from across the iGaming ecosystem. This includes online casino operators, sportsbook and betting platforms, igaming software providers, payment solution companies, affiliate networks, licensing and compliance consultancies, and industry associations. If your business operates within or adjacent to the regulated gambling space, we want to hear from you.
Submissions are also welcome from PR agencies representing iGaming clients, provided the agency clearly identifies the end client in the submission and holds authorisation to issue the release on their behalf.
What We Cover
iBusiness.News covers the full breadth of the iGaming industry. Topics we regularly feature include product launches and platform updates, market entries and licensing milestones, executive appointments and leadership changes, partnership and merger announcements, responsible gambling initiatives, regulatory developments, and event previews and recaps.
We give priority to releases with a clear news peg. Announcements tied to a specific event, launch date, regulatory approval, or commercial milestone are more likely to be featured quickly. Generic corporate updates with no defined hook will be reviewed but may be deprioritised or returned for revision.
Formatting Requirements
A well-formatted press release improves the chance of publication and reduces editorial turnaround time. Please follow these guidelines when preparing your submission.
Your release should carry a headline that is factual, direct, and free of marketing language. Avoid superlatives such as “world-leading” or “revolutionary” in the headline. The opening paragraph should answer who, what, where, and when without requiring the reader to continue past the first sentence to understand the core announcement.
Releases should run between 400 and 700 words. Shorter is acceptable for straightforward announcements. Longer submissions may be edited for length at editorial discretion. Include at least one attributed quote from a named executive or spokesperson. Boilerplate company descriptions should be placed at the foot of the release, not embedded in the body.
All figures cited must be accurate and verifiable. If your release references market data, regulatory approvals, or licensed jurisdictions, ensure these details are correct at the time of submission. iBusiness.News reserves the right to request supporting documentation before publication.
How to Submit Your iGaming or Casino Press Release (PR)
Send your iGaming press release to the editorial team via [email protected] for consideration and further details. In your submission email, include the full release in the body of the email as plain text, a suggested publication date or embargo if applicable, the name and direct contact details of a press office representative who can handle follow-up queries, and any accompanying images or logos as attachments in JPEG or PNG format at a minimum resolution of 1200 pixels wide.
Embargoed releases are accepted. Please mark the embargo clearly at the top of the release and confirm the date and time, including timezone. Our editorial team will honour agreed embargoes provided they are communicated clearly at the point of submission.
Sponsored and Priority Distribution
Companies requiring guaranteed placement, faster turnaround, or extended distribution across the iBusiness.News network and its syndication partners can enquire about our sponsored content and paid distribution packages. These are handled separately from editorial submissions and include options for featured homepage placement, newsletter inclusion, and social amplification.
For pricing and availability, contact our commercial team directly through the website.
Editorial Standards
All submissions are reviewed against our editorial standards before publication. Releases are published at editorial discretion, and submission does not guarantee placement.